Dr Z.’s Leadership Institute staff have been doing extensive and exhaustive research in July and have now developed the quintessential leadership whitepaper.
Okay, we admit it wasn’t the whole month we worked. Would you believe that we put in a full week? If not, would you believe that we spent a full day on it? Okay we were golfing, drinking, and going to the beach all month, but if you look carefully you will notice the paper is all white, except for the print!
And as an added bonus we have offered the document in a Word format so that you can tweak a few words, change the attribution, and call it your own. Okay, we admit our Adobe Acrobat PDF maker wasn’t working, we couldn’t figure out how to get it to work, so we just left it as a Word document and had the clever guys in marketing come up with a rationale — “it makes the document open source,” they said. This nugget of marketing wisdom was generated at the 19th hole after half a dozen beers.
Click on the link below and to open the Word version of the white paper:
If you take the time to read the whole paper, and this means getting to the end of the one page you will notice an additional clever marketing ploy generated by the same guy who said it was open source:
We know things that you don’t.
We won’t tell you what they are unless you pay us a big fee!
Operators are standing by…
Call Dave at (204) 254-2130
Email Dave at email@example.com
Ask about the free Gerbil cage,
including a Gerbil exercise wheel, with every new contract!